The fourth and final element of the EPIC formula® is about self-awareness. We need to be able to recognise and celebrate what we do well and use these skills to the advantage of our team, our company and ourselves. We also need to be aware of what we are not so good at: the areas we are neglecting, and where we need to develop appropriate skills. Developing this awareness is essential if you are to be considered for more plum projects, key opportunities and more senior roles.

We are all human beings – we all have our faults, our concerns, our worries and our weaknesses. Anyone who doesn’t is incredibly rare or an exceptionally good liar!

The vast majority of us are out of our comfort zone with the EPIC formula®. Without knowing why it’s important, it’s unlikely any of us will take action. We explain why it’s important and what you can do to maximise your chances of career progression. Worldwide there are some nuances in behaviour, but in the main you’ll find a similar set of rules in a thriving, vibrant city as you will in the middle of nowhere. There are codes of human behaviour and decision-making processes that we all follow. It’s important to understand this because often we make decisions about someone else’s behaviour without recognising that other people make the same decision based on how we behave.